Alicia Hatfield: Costume designing

In our lesson we decided to research and chose the costumes for each scene as these are very important features to the video because her image is key.

Balloon Scene

For the balloon scene we want an edgy dark outfit to contrast against the white background and tie in with the glossy black balloons
We were inspired by this look in the YSL advert and decided to go for a empowering suit look

However we then went back and watched the official 1991 music video and saw that Azealia also wears a similar look in one of her scenes and therefore we decided to change the look slightly and changed the suit jacket to a fur gilet like this one:

We also want dark smoky eyes and neutral face with wet combed hair like this

Black and Red Scene

For the black and red scene we want an outfit with hints of red to stand out and red lips and heals with red outline. We want a sexy vibe to this one that is appealing and seductive. Simon has a glass sceptre that we are going to give her as a prop to move around with and interact with to emphasise her importance and power.

Dressing Room Scene

For the dressing room scene we want to create a seductive, sophisticated vibe with a French essence. Having something like a beret could make her outfit very different to the others and give her something to play with while lip syncing; it is also quite relevant as the song has a French feel to it and speaks in French as the beginning. We got inspiration from this photograph by Helmut Newton which has French sex appeal yet is sophisticated and classy. We came up with a few sketched ideas of the kind of outfit we want for this scene:

Chaise Lounge Scene

For the chaise lounge scene we are deciding on costumes for the boys; they will be in black fitted suit trousers and jacket with smart black shoes, however their smart shirts will be personalised, one cropped and the other ripped. We want to give them a butler look but with a bit of edge, their props will be a tray, a fan, grapes, and Champaign, they will wait on Bela's hand and foot and use these props and costume to show this.

Bath Scene

For the bath scene we want Bela to look edgy and sexy; she has her own leotard body she has created that is black and criss-crosses around her body, this will look good against the coloured water. We have also researched how we could dye the water without using something that would ruin her costume or dye her skin/hair and found a good solution of using a bath bomb! Bath bombs disolve in warm water and change the colour and smell nice, we would go for an intense blue, purple or maybe a dark sparkly colour like this:

This is similar to what Bela's leotard looks like:

We have also explored different make up for this scene and decided to go with something really edgy that you wouldn't expect in a bath. This is because we don't want her to look like she is having a bubble bath and relaxing with candles, we want her to look sexy and empowering having fun and being flirty and seductive in the bath. I looked into eye liner stencils and stickers and found some cool elaborate ones you can stick on the skin, I really liked these as they are interesting and edgy and fit the character of the artist we are creating.

We really liked the one around the face as it adds more to her image and look and we could put one down her arm or somewhere else on her body. After finding these images I researched where they were from and found this website called Face Lace which makes them: http://face-lace.com/products They are quite expensive ranging from £11-28 so we will look for alternatives but they are really nice and would work well in this scene. They would also not wash off in the water as they are stickers and are not actual eye liner that can be smudged and wiped away.

I found a video of all the face lace's to show how great they look on camera and instantly make these girls look more edgy and cool. I can really imagine Bela in one of these in our video.

We also liked the idea of her smoking a cigar in the bath however are not sure if we could light it in the studio, but we could still have her with it in the scene.

Looking at Beyonce's website today I was inspired by the grillz she was wearing on her teeth to research more into them as I thought maybe Bela could wear then in the bath scene to make her image more edgy and give her a more aggressive, powerful, sexy look instead of just a plain, pretty girl image. A lot of female artists have been seen in them recently like Rhiana, Miley Cyrus and now Beyonce.